Sunday, January 3, 2016

Tips On Effective Retail Jewelry Displays And Packaging

By Frances Wright


There is more to arranging necklaces and bracelets than stands and risers. To capture the eyes of busy clients, there are several things you will have to do as explained in this article. Go through the paragraphs that follow for some of the issues to address in retail jewelry displays and packaging.

When arranging jewelry for sale within your store, ensure you create suitable proportion and dimension. The stands, risers or any other form of display you use should not be too small or big. Each item placed on them should complement the space around it. You also want to maintain a balanced look through using the right shapes, colors and textures. The use of too many visuals is likely to confuse customers and should be avoided.

You can use the right colors to create the desired contrast. To effectively capture the attention of your customers, divergence is the most appropriate method to use. Always find ways of making the jewelries you want people to focus on stand out. This makes it important to select the right color scheme without overdoing anything. In addition, you want to be cautious not to overuse any particular color.

Create the right depth and dimension for your gallery or store. This requires carefully positioning each piece in a particular place while avoiding overcrowding. Your shop also needs to be well lit if the desired shine from the necklaces and earrings is to be achieved. The use of mirrors of varying sizes and shapes is also recommended, especially for smaller spaces like booths.

Customers want to know the price without having to ask you or your sales staff. It is thus critical that you attach corresponding price tags to each piece you have on sale. When on an exhibition, printing and conveniently displaying the tags will save your employees the trouble of dealing with many queries. This will also be exceptionally convenient and necessary to those doing window shopping as they may come to purchase later.

It is important to regularly inspect your retail store to identify packages and risers that require maintenance. You can do this by checking all the stands and equipment in adequate light to determine if there are areas that need attention. Additionally, you want to thoroughly clean any area where dust and dirt have gathered. If you realize that some items are beyond repair, buy replacements.

There are so many suppliers you can consider buying your jewelry packaging products from. To get information on the ones near you, start by researching over the internet for the most reliable options. In addition, you can solicit for other recommendations from people who run boutique businesses nearby. Get at least three to four different vendors to evaluate.

Research on the reputation of sellers of jewelry packaging and showcasing products you want to buy from. You also want to deal with people who provide after-sales services to their clients including installations and maintenance. To get good prices, seek quotations to compares from different sellers within your state.




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